Course Objective:
To encourage entrepreneurship among the trainees and build necessary confidence in them so as to promote micro-enterprises to stand on their own and also provide employment opportunities to others and ultimately participate effectively in augmentation of nation’s productivity.
MODULE 1: INTRODUCTION
What is a business?
Introduction to the course module
Entrepreneurship - Introduction and Importance
MODULE 2: IN THE ENTREPRENEURIAL MIND
Creativity, Innovation and Entrepreneurship
Barriers to Creative Thinking
MODULE 3: SKILLS OF A SUCCESSFUL ENTREPRENEURS
Characteristics of Successful Entrepreneurs
Managing own business
Making the best use of my time
Sizing up the market
MODULE 4: FORMS OF BUSINESS OWNERSHIP AND FRANCHISING
Sole Proprietorship
Corporations
Franchising
MODULE 5: INDEPTH OF FRANCHISING
Franchising – Types of Franchising
Drawbacks
Trends shaping franchising
MODULE 6: BUYING AN EXISTING BUSINESS
Steps in acquiring a business
Methods for determining the value of a business
Negotiations and closing the deal
MODULE 7: ARCHITECHTURE OF BUSINESS PLAN
Why develop a business plan?
The benefits of preparing a plan
Matching your skills with business
Observing rules and regulations
Material resources – The things you need
Compilation of Business Plan
MODULE 8: FINANCIAL MANAGEMENT
Financial resources – How you find and manage your money
Cash flow management
Dealing with inconsistent cash flow – provisions and rule of 6 months in the bank as “float”
MODULE 9: BUDGET ANALYSIS & INVESTMENT
Budgeting – personal and business budgeting
Deviating from the budget – the importance of float and basic contingency planning
Where to Invest.
MODULE 10: INFORMATION SYSTEMS IN BUSINESS
The Internet and e-business
Development and use of information systems
Development of ubiquitous computing.
Contacting your clients and partners with information and communication technology (ICT)
MODULE 11: NETWORKS AND INTERNET
Internet revolution
MODULE 12: E-COMMERCE AND ENTREPRENEURS
Introduction to e-commerce, E-commerce fundamentals, Retailing in E-Commerce, Products and services
MODULE 13: ONLINE BUSINESS
How to create effective business through internet.
Learn how to promote your business online.
Learn Affiliate Marketing
Internet Marketing pros and cons.
MODULE 14: REGISTER SMART DOMAIN
Learn how to choose domain name and register with your personal or business identity details.
Sub domains: can be used to feature stand out content or segregate different content types.
MODULE 15: CLIENT MANAGEMENT AND RELATIONSHIPS
Managing your workplace
Lead generation – clients
Moving and Handling Clients Safely
Using Equipment to Assist Clients to Move from One Position to Another
Client objection handling.
How to create and handle Customer Care and Services Online
MODULE 16: HUMAN RESOURCE MANAGEMENT
Principles of Human Resource Management
Communicational Skills for Managers
Industrial Relations and Labor Welfare
Essentials of Human Resource Development
Counseling Skills for Managers
MODULE 17: RISK MANAGEMENT & LEGAL BUSINESS TOOL KIT
Risk management in Details
Terms and conditions.
Know to grow and protect yourself, your employees, legal ways to create business.
We will develop you, guide you with all legal aspects to setup your business….
MODULE 18: LOGO DESIGN
Learn how to design creative and eye catchy logo in all present file formats needed in this business industry.
MODULE 19: EFFECTIVE USE OF DREAMWEAVER AND OTHER SOFTWARES
Internet access & HTML
Working with links, Enhancing navigation in a site, Managing and uploading a web site
Layers, The history panel, Browser targeting / code tools, Creating forms
MODULE 20: LEARN E-COMMERCE
Introduction to business on the net
Other benefits to connecting
MODULE 21: GENERAL KNOWLDEGE ON SEO
Learn the basics of SEO, How to make your designs more search engine friendly, user friendly.
MODULE 22: MAKE MONEY ONLINE – DO FREELANCING
Learn how you can earn money through online activities.
MODULE 23: LEARN PROJECT AND CLIENT MANAGEMENT TECHNIQUES
Learn how to complete a project life cycle
Tips to manage quick reporting for technically strong clients.
